The 2025 Subaru Love Promise Community Commitment Award
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our community, and the Subaru Love Promise.
The 2025 Subaru Love Promise Community Commitment Award recognizes elite Subaru retailer who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.
Here at Subaru, we love our community as much as we love our vehicles and are committed to making a positive impact on the lives of all of our customers and neighbors.
What is the Subaru Love Promise?
Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.
How is RK Subaru of Vineland dedicated locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Cumberland County SPCA
American Cancer Society
Love Promise Stories from RK Subaru of Vineland
Subaru and RK Subaru of Vineland believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
RK Subaru of Vineland Teams Up to Support Local Community - Karen D
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Vineland, this is a harsh reality. Helping others strengthens communities, which is why RK Subaru of Vineland is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like RK Subaru of Vineland have helped nearly 900,000 children and adults in urgent need. On 01/21/2025, RK Subaru of Vineland donated 120 coats to Center For Family Services - Vineland, NJ. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
5 Tails of Love This Valentine’s Day - Tom K
This Valentine’s Day, RK Subaru of Vineland didn’t just share the love—we sponsored it. As part of our ongoing Paws of Fame Adoption Program, we teamed up with South Jersey Regional Animal Shelter to fully sponsor the adoptions of five incredible pets: Coley, Fernando, Honeybee, Wendy, and Coco. Each one had been waiting for the right moment—and the right family—to begin their next chapter. By covering their adoption fees, we helped remove one more barrier between these lovable animals and the forever homes they deserved. And just like that, their lives changed. This wasn’t just about giving—this was about believing in second chances and showing that every pet deserves to be someone’s Valentine. From playful tail wags to warm cuddles, each adoption was a reminder that the best kind of love is the unconditional kind. At RK Subaru of Vineland, we’re proud to drive more than cars—we drive compassion, community, and connection. Because Subaru Loves Pets—and so do we.
Pippa’s Happily Ever After Begins - Tom K
Pippa was more than just our Pawsome Pup of the Month—she was a shining example of what love, hope, and second chances look like. Through our ongoing partnership with South Jersey Regional Animal Shelter, RK Subaru of Vineland had the joy of featuring Pippa in our Paws of Fame Adoption Program. A gentle, affectionate pup with eyes full of longing and a heart ready to give, Pippa had waited patiently for her moment to shine. We knew she deserved more than just attention—she deserved a forever home. That’s why we fully sponsored her adoption fee, making sure that nothing would stand in the way of her finding a family to call her own. And then, it happened. Pippa’s perfect match arrived. She is now living the life she always deserved—one filled with tail wags, cozy snuggles, and joyful moments that only come from knowing you’re truly home. Her journey from shelter to spotlight to a new beginning is the very heart of our Subaru Love Promise. At RK Subaru, we don’t just sell cars—we help build families. And thanks to Pippa, we’re reminded every day why Subaru truly Loves Pets.
Bob Ross Paints His Forever - Tom K
Some dogs come into your life like a brushstroke of sunshine—and Bob Ross was exactly that. With his sky-blue eyes and a soft, fluffy coat, this 3-year-old Husky had a way of making every moment feel like a masterpiece. True to his name, Bob Ross brought a calm, joyful energy to everyone he met—from tail-wagging strolls to playful romps and cuddle sessions that felt like warm hugs on a canvas of love. When Bob entered the RK Subaru Paws of Fame Adoption Program, we knew he was something special. His foster described him as a playful, social, belly-rub-loving goofball—great with kids, other dogs, and always ready for a walk or an adventure. We fully sponsored his adoption fee to help him find the perfect home faster. Because when you meet a dog like Bob Ross, you don’t just adopt a pet—you invite happiness into your life. And just like that, he did it. Bob Ross found his forever family. He’s now off painting new memories with his people—paw prints in the snow, belly rubs on the couch, and tail wags for days. It’s the kind of story only love can create. From foster care to forever love, Bob Ross is proof that every dog deserves a chance to be someone’s greatest joy.
Birch’s Bright Beginning - Tom K
When Birch first joined our Paws of Fame Adoption Program, he was quiet, cautious, and unsure of the world around him. But beneath that reserved exterior was a truly special pup just waiting for someone to believe in him. At RK Subaru of Vineland, we partnered with our friends at South Jersey Regional Animal Shelter to shine a spotlight on Birch at one of our Subaru Loves Pets events. Slowly but surely, Birch began to open up. He made connections, gave kisses, and even started wagging his tail with confidence—reminding us all that sometimes, the shy ones just need a little extra love. To help Birch on his journey, we fully sponsored his adoption fee—because a fresh start should never be out of reach. And then, just like that, his perfect match walked through the door. Birch is now in a home where he’s cherished, safe, and finally free to be himself. The quiet dog who once hung back in the corner now wakes up every day with a wagging tail and a warm lap to curl into. From overlooked to overjoyed—that’s the Subaru Love Promise.
Chip's Journey to Forever - Tom K
At RK Subaru of Vineland, we believe every pet deserves a loving home—and Chip is the perfect example of why. Through our Paws of Fame Adoption Program, we had the privilege of spotlighting Chip, a sweet, silly, endlessly lovable pup who had spent far too long waiting in the shelter system. He joined us at our “Pre-Loved” adoption event, and from the moment his paws hit the pavement, Chip stole the show. He greeted guests with happy tail wags, made fast friends with everyone he met, and even leapt into a Rover on display—clearly ready to ride off into his next chapter. Despite being overlooked for so long, Chip never lost his spirit. His foster family couldn’t say enough good things about him, and we knew he just needed one more chance to be seen. That’s why RK Subaru sponsored his adoption fee—because love shouldn’t come with a price tag. And then it happened. Thanks to the power of community, compassion, and a little Subaru magic, Chip found his forever family. Now, he’s no longer waiting. He’s home. This is why we do what we do. This is the Subaru Love Promise in action. 🐾
RK Subaru of Vineland and Operation Warm Provide Essential Winter Coats to Families in Need - Tom K
"On behalf of our families, thank you so much. Thank you, thank you, thank you for the contribution and the donation. Last year, the families truly appreciated them, and they also went to a lot of the youth we provide services for throughout the community." The SERVE Program supports survivors of domestic and sexual violence while also overseeing the Cumberland County Child Advocacy Center, which provides critical services for children and families. By donating these coats, RK Subaru of Vineland and Operation Warm are directly helping local families facing hardship, offering not only warmth but also comfort and security during difficult times. "They’ll be very excited to know our new families that we have coming on board, that we have the coats that were donated," Rodriguez added. "Thank you, thank you, thank you so much. It’s greatly appreciated." At RK Subaru of Vineland, we believe in making a difference—one warm coat at a time. We’re honored to support the Center for Family Services and their invaluable work within our community. Thank you to Operation Warm for partnering with us in this mission, and thank you to our incredible community for always supporting our efforts to give back. Together, we can help families stay warm and safe this winter!
Center for Family Services - Operation Warm - Tom K
A heartfelt thank you to RK Subaru of Vineland, Subaru of America, Inc., and Operation Warm for your generous coat donation to children in Cumberland County. Your commitment to our community goes beyond words and has made a tangible difference for families facing a challenging winter. Because of your support, children will have warm coats for the cold days ahead, allowing them to feel comforted and hopeful. Your contribution is more than just a donation; it’s an expression of compassion and a gift of warmth that will uplift countless young hearts. Thank you for making a difference in our community.
33 Adoptions in a Week, Thanks to Our Community and RK Subaru of Vineland - Tom K
This past week has been filled with joy and new beginnings at the South Jersey Regional Animal Shelter, as 33 of our animals found loving homes between October 6th and October 13th. We’re deeply grateful to everyone in our community who welcomed a new furry friend into their lives. While shelter work has its challenging moments, seeing so many of our animals find happiness and security is what makes it all worthwhile. This wouldn’t be possible without the steadfast support of our friends at RK Subaru of Vineland. Through Subaru’s Love Promise and Subaru Loves Pets initiatives, RK Subaru has provided invaluable help in placing more of our pets into caring homes. Their dedication to animal welfare has helped us make a lasting impact. We’re also incredibly thankful to everyone who shares our adoption updates, fostering a spirit of support and awareness. And to those who have recently adopted, thank you for opening your hearts and homes—you’ve given these pets a new chance at life. Together, with the support of our community and RK Subaru of Vineland, we’re transforming lives, one adoption at a time.
Soraya Finds Her Furever Home - Tom K
We’re thrilled to share that Soraya, one of our longest residents here at the South Jersey Regional Animal Shelter, has finally found her furever home! Soraya’s journey wasn’t an easy one, but thanks to the incredible support from our friends at RK Subaru of Vineland, her adoption fee was covered, making her transition into her new family just a little bit easier. RK Subaru’s commitment to their Subaru Love Promise and the Subaru Loves Pets initiative has made an amazing impact on our shelter. Their kindness helps us find loving homes for pups who need it most, and Soraya’s story is a perfect example of what can happen when a community comes together. We are beyond grateful for RK Subaru’s continued support for SJRAS and our mission to give every animal a chance to find love and happiness. Thank you, RK Subaru of Vineland—you truly make a difference for us and for the animals in our care! 🐾
